ENTA
A strategic organizational and brand transformation for Turkey’s leading industrial design association, redefining its vision and building a cohesive digital presence.

Company
ENTA
Service
Organizational Design, Branding, Digital Product Design
Year
2022
About Project
ENTA is a non-profit organization dedicated to strengthening the industrial design profession and amplifying its impact across business, culture, and society.
We collaborated with ENTA to redefine its strategic foundation through co-design sessions, clarifying its purpose, core values, vision, and mission. Based on this renewed framework, we developed a contemporary brand identity and designed a more structured, informative, and accessible digital platform.
Project Goal
To realign ENTA’s strategic direction and translate its renewed vision into a cohesive brand and digital ecosystem.
Clarify organizational purpose and positioning.
Build a unified and future-oriented brand identity.
Create a simplified, informative, and member-focused website.

